Sunday, January 18, 2009

Will Google Shut Down Orkut?



(Hat Tip: TechCrunch and Search Engine Land)

Unless you have been living a geek free life, you have probably heard about Google closing down Dodgeball, Mashup Editor, Jaiku (which will live on in the open source wilderness), as well as choking uploads to Google Video and removing support for Google Notebooks.

This wave of shutdowns surprised many people, causing some to wonder if Google will close down other popular (yet expensive) services--Orkut included.

While it is impossible to know which services Google may shut down (unless one is a Googler themselves), here are a few reasons why I think the search engine giant may decide to keep Orkut alive instead of killing it off in order to survive the upcoming recession.

  • Orkut has influence: Despite failing in America, Orkut is very popular in both Brazil and India. If one were to look at global trends, Orkut comes in 9th place (according to comScore) when it comes to unique visitors.

    If Google ever did shut down Orkut, there would probably be a lot of outrage in South America and the Indian subcontinent (which would hurt the Google brand over seas).
  • Potential for profit: With Orkut now running Google Adsense throughout forums, searches and (unfortunately) profiles, Orkut may just be creating a little wealth for Google (if not paying for most of the costs to keep the servers alive).

    Orkut may also be able to generate some extra cash by entering the VoIP arena (with some help from Google Talk and GrandCentral).

    Note: Orkut also has a third option, but I'll save that for another post. ;-)
  • Developers, Developers, Developers, Developers!: Orkut is one of the few non search Google services that has a large following of third party companies or (as Steve Baller of Microsoft likes to call them) developers, developers, developers, developers!

    Thus far Orkut has almost 2,000 Orkut apps created by third party companies or hackers, not to mention countless GreaseMonkey scripts and Firefox extensions (with hacks for Google Chrome hopefully along the way).

    Unless Google desired to inspire frustration among its geek community (at least overseas), they probably would not kill off Orkut unless the companies financial existence was seriously threatened with extinction.

Even though Google may decide to cut even more services in the future (like Google Knol which is Google's version of Wikipedia) I do not see the search engine giant killing off Orkut--at least in the near future.

33 opinions:

Anonymous said...

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Anonymous said...

kis chutiye ne yeh fokat ka blog post likha?

Angela said...

Orkut is excessively popular. Google's Knol is not as much. I think it would hurt Google more than help, to shut down Orkut.

Anonymous said...

I like cats

Anonymous said...

oh sorrry, i hpe they dont shut it down

Anonymous said...

Unfortunately, if Google do not something AMAZING with Orkut in order to expand it all over the owrld, Orkut will disappear. Of course! Just Brazil and India do not justify a social network.
It is really impossible to have a social network with Orkut if you are from Europe or North America or Asia or...
My example: spanish, european, Orkut 25 friends (23 are brazilians, 2 spanish), my Facebook 85 friends, from all the countries.
Orkut focusing anly into Brazil or India, will die.
Me, I am a strongly fan of Google's product but... social network is KO :((
I am unhappy to write something like this but it is true. Or we see towards or the race is finish!

acai berry said...

orkut plays major role in social networking and social behaviour

Parvez said...

Orkut is excessively popular. Google's Knol is not as much. I think it would hurt Google more than help, to shut down Orkut.

Trivia said...

personally I think it is unlikely that Google will shut them down.

Paul said...

I used to spend a lot of time on Orkut. I liked it but unfortunately many of my friends did not use it and with the rise of facebook, i no longer bother with it.

My sister still uses it to stay in touch with friends that she met on a trip to Brazil a few years ago. So i guess it is still relevant to some.

Marshall D said...

orkut should be shut down or orkut shld be upgraded to a newer versionwhich shld look like facebook.but orkut now sucks it did not even cross the 1 line in alexa web infrmation in which facebook almost crossed 15 so orkut suckzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzzz

Marshall D said...

Orkut should be shut down or should be upgraded to a newer version like facebook then only the users wud increase all over the world and orkut did not even cross the 1 line in alexa (http://www.alexa.com/siteinfo/orkut.com) whereas facebook crossed almost 15 (http://www.alexa.com/siteinfo/facebook.com) and finally orkut suckzzzzzzzzzzzzzzzzzzzzzzzz

Reena said...

Orkut is the best networking site..plz don't let it shut down..

Patricia said...

orkut is highly appreciated in India and we dont want google to close it.

Teeth Whitening said...

are you crazy,Why shut down Orkut.this a one of biggest social networking site in world.i will murder that person who think about shut done Orkut.

Toni said...

I don´t think that they would shut down orkut... we will see.

Mundo Oi said...

Orkut rocks! for the brazilian audience.

Jacki Bonham said...

Are you mad,who think about that.Orkut is a big site in social media.i don't think that it is a good decision.

chricesmorgen said...

I think peoples are crazy,Orkut is most popular site in world.who think about shot down it.

Dedicated Server hosting said...

Orkut is one of the most famous Google application is Asia, they wont shut it down.

marriebell said...

Orkut is my favorite social media site,i just love to chating whit my firends on Orkut.

licitatii online said...

I don`t think they will shut it don`t, they don`t have any reasons.

Anonymous said...

Recently confidential news from Google Development HQ are already prepearing the roll out of Google WAVE. I know, this is not confidential but what it is, is the fact that Google have already take the decision of shut down Orkut by "transferring" all the Orkut accounts into new Google Wave profiles/accounts.
Anyway, maintaining a social network, just for 2 countries, all over the world, and with Facebook pressing so much, it is make no sense at all.
So, Orkut will be "progressively shut down" first quartier 2010, when roll out of Google Wave was on.

Anonymous said...

I don't agree with the desigen .Orkut have million of user. The idea shuting down is rubish.

Baby Gender Predictor said...

Orkut is pretty popular and should say, although I'm sure Google have their reasons. The Knols have a long way to go if you ask me.

Mini blinds said...

Thanks , nice post , awesome features of orkut.

Leon said...

Why would google shut it down? Orkut is insanely popular!

Onketing said...

I used to love Orkut.

But now the time has passed. Too many changes too soon, which I suppose i found it hard to digest. I am facebook geek now. :)

tinnitus treatment said...

Orkut is so huge in Brazil and other places that there is no way Google will shut it down.

Sell it off maybe...

Dana DeArmond said...

This is NUTS! I think peoples are crazy,Orkut is most popular site in world.who think about shot down it.

Rosacea said...

Hm- it's a shame if they shut it down, but I guess they will have something to replace it that they see as better.

twitterpeek said...

They should not close it really

tboblogs said...

Well, Google does everything (serahc, mail, social web, news, maps, routes, ads, spreadsheets, weather, calendar, video, .....). I´m not surprised that they´re not rouling every market there is.

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Welcome to Inside Orkut, the unofficial blog to Orkut.com, a social network by Google.

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